Overview
StoneShot is an email marketing and events platform designed for marketing teams in financial services. The solution aims to improve customer engagement, optimise user experience and strengthen operational efficiency. StoneShot is used by leading financial institutions, including retail, institutional and private banks. The platform offers integrated tools covering centralised brand management, marketing automation, event marketing and sales activation, tailored to the regulatory constraints of the financial services industry.
Services and expertise
Centralised brand management
StoneShot's Brand Manager offers centralised control of brand identity, including logos, fonts, colour palettes and legal clauses. This centralisation ensures that all emails, forms, events and microsites reflect the brand consistently and without manual formatting intervention.
Bot activity detection and blocking
The proprietary BotShield technology uses advanced pattern recognition to automatically detect and block opens, clicks, form submissions and page visits generated by bots. This functionality ensures that marketing metrics reflect only authentic human interactions.
Reporting and benchmarking
Reporting and benchmarking tools are specifically designed for financial services marketers. They transform raw data into meaningful visual insights, enable the creation of custom dashboards, allow precise tracking of campaign performance and help identify relevant trends.
Intuitive email building
The Email Builder enables you to quickly create professional and personalised campaigns. The platform offers a library of templates dedicated to investments or accepts custom designs, with advanced image editing, dynamic components and integrated brand controls.
Marketing automation and sales activation
StoneShot offers marketing automation and sales enablement features, allowing teams to streamline event journeys, optimise send times and align sales and marketing efforts.
Team and clients
StoneShot counts among its clients established financial institutions including Alcentra, BlackRock, BNP Paribas, BNY Mellon, Causeway, CIBC, EdenTree, HSBC, LG, Quilter, RBS and UBS, covering the retail banking, institutional banking and private banking segments.
For more information, visit https://www.stoneshot.com
