Overview
Slice Design is a branding and packaging design agency established in 2004, based in London, United Kingdom. The agency collaborates with consumer product brands, from multinationals to small startups, to design and execute brand identities, logos, packaging and labels. Specialising in the food and beverage, pharmaceutical, personal care and household products sectors, it works with clients with strong values, primarily focused on sustainable practices, higher-quality ingredients and plastic-free packaging. For more information, visit https://www.slicedesign.co.uk.
Services and expertise
Packaging design
The agency creates innovative packaging designs for FMCG brands (fast-moving consumer goods) across multiple sectors including food, beverages, pharmaceuticals, personal care, and cleaning products. Each project aims to make products memorable and impactful on shelves.
Branding and brand identity
Slice Design develops coherent and distinctive brand identities, including logo creation and complete visual systems. The approach focuses on building and regenerating brands that aspire to create a positive impact in their respective sectors.
Label design
The studio designs product labels that effectively communicate brand values and characteristics. These graphic solutions integrate with overall packaging strategies for maximum visual consistency.
Sustainable and social brands
The agency specialises particularly in brands that integrate sustainable practices, ingredients better for health or social causes. It supports global clients advancing eco-responsible and ethical standards in the FMCG sector.
Approach and positioning
Slice Design adopts a pragmatic, straightforward approach, focused on the essentials of branding and packaging design. The agency favours a flexible and cost-effective approach, centred on clarity and effectiveness, avoiding traditional sector jargon to deliver smart and impactful solutions.