Overview
Signal is an agency specialising in customer communications for regulated brands. The company helps its clients become customer experience leaders in their respective markets. Its approach combines strategic thinking, technology and deep knowledge of industry sectors. Signal was acquired by Broadridge, strengthening its position in the global expansion of digital communications. To find out more, visit https://signal.co.uk.
Services and expertise
Customer experience strategy
Signal helps organisations design and refine their customer experience strategies. The agency works in partnership with internal teams to identify improvement opportunities and define a shared vision focused on customer satisfaction and loyalty.
Customer communication management
The agency develops customer-focused communications that generate measurable business performance. These initiatives aim to establish lasting relationships with target audiences whilst respecting the regulatory constraints of industry sectors.
Customer journey and mapping
Signal analyses and optimises customer journeys across all touchpoints. This expertise enables organisations to understand key moments of interaction and adjust their service offering for a better overall experience.
Team and clients
Signal works with clients from a variety of sectors, including financial services, the public sector and not-for-profit organisations. Its partners include Lloyds Banking Group, Halifax, Nationwide, Bupa, British Red Cross, UNICEF, NHS and M&G Investments.
