Overview
Onbrand is an experiential marketing platform that connects brands with event organisers. The model is based on a simple process: organisers apply to host a brand experience, obtain approval, and then receive products free of charge at their home. The platform covers several event categories, from fashion and beauty sectors to sports, university and wellness events. This approach enables brands to generate direct touchpoints with targeted audiences.
Services and expertise
Brand placement at events
Onbrand facilitates the integration of brands within a variety of events. Organisers select from available partner brands, meet approval criteria, and receive products at no cost to distribute or present at their events.
Segmentation by event categories
The platform organises opportunities by sector: Fashion & Beauty, Sports & Fitness, College, and Health & Wellness. This structure allows brands to target specific audiences and organisers to find partners aligned with the nature of their event.
Brand portfolio management
Onbrand maintains a directory of partner brands, including established names in the wellness, beauty and nutrition sectors. Brands can request to be added to the directory to access a network of potential organisers.
Official website: https://www.onbrand.com
