About us
Nielsen McAllister is a B2B public relations and communications agency. Its approach is based on a deep understanding of each client's products and services, enabling the development of communication strategies tailored to target audiences across a variety of channels, both online and offline. The agency is involved in press release writing, digital campaign management and support during events and exhibitions. Its objective is to support its clients in achieving their marketing and commercial goals by highlighting their innovations and successes.
Services and expertise
Public relations and communications
The agency offers press release writing, thought leadership article creation, crisis communication management, media training, advertising and support with applications for industry awards.
Social media
Services include content creation, social media management, sponsored advertising management, audience research and awareness, as well as the production of analytics reports.
Content and copywriting
The agency produces sales copy, blog articles, infographics, white papers, brochures and video content tailored to clients' communication needs.
Digital marketing
Services cover search engine optimisation, keyword research, link building, pay-per-click, analysis via Google Analytics and the use of Google Display Network.
ESG communications and sustainable development
The agency supports the production of sustainability reports and ESG reports for organisations committed to this approach.
Team and clients
Nielsen McAllister has worked with companies such as Kammac, LogiPharma, F-Tek, Nulogy and Apricus Marketing Ltd. The agency is led by Wendy, who is responsible for client relations and the development of communication strategies. Clients testify to the quality of personalised support and results achieved in terms of media coverage and industry visibility.
For more information: https://www.nielsenmcallister.com
