About
John Cammidge is a Google Ads consultant with 17 years of experience managing advertising campaigns. He supports eCommerce and lead generation clients, managing advertising budgets ranging from £500 to £50,000 monthly. His portfolio represents over £2.5 million in Google and Bing spending, generating over £8 million in revenue and more than 10,000 leads annually for his clients. Qualified as a Google Premier Partner and Microsoft Advertiser since 2004, he offers services tailored to each account structure and business objective.
Services and expertise
Audits and account setup
John carries out regular audits of existing accounts or creates entirely new campaigns to help clients get started with Google Ads. This service identifies issues and optimises the initial campaign structure.
Ongoing management
Regular optimisation of Google Ads campaigns to maximise return on investment. The service includes constant performance monitoring and strategy adjustments based on results achieved.
Google Ads training
Personalised training sessions offered in-person or online. They enable clients to better understand their Google configuration and advertising account, promoting greater independence.
Consultancy
Support for one-off interventions, technical adjustments or strategic advice on Google campaigns. Flexible and focused on each client's specific needs.
Specialised campaigns
Services covering text ads, display and remarketing, as well as YouTube campaigns. Each format is used to effectively target potential customers according to their stage in the purchase journey.
Methodology
John adopts a holistic approach: he analyses the client's industry, studies the competition and designs an adapted PPC strategy. Pricing is personalised according to the complexity of the account structure, the number of services to promote and the monthly Google Ads budget.
More information: https://jcammidge.co.uk
