About us
designlaboratory* has been developing design and branding solutions for over 20 years. The agency works with organisations across a variety of industries to build or revitalise their brand identities. Its approach centres on visual storytelling and the creation of coherent brand universes. The project portfolio covers visual identity, packaging, sub-brand design and modular graphic systems. For more information, visit https://www.designlaboratory.co.uk.
Services and expertise
Brand identity
Creation and redesign of visual identities for established or emerging brands. The studio designs identity systems tailored to the uniqueness of each organisation, from logomark to comprehensive graphic guidelines.
Packaging and product design
Development of packaging and product presentation solutions. Projects encompass the design of packaging, boxes and labelling systems, particularly in the gastronomy, cosmetics and spirits industries.
Modular visual systems
Design of flexible and scalable graphic systems. The agency develops visual architectures enabling coherent application across multiple touchpoints and product variations.
Sub-brand design
Creation of distinct identities for extensions or divisions of a parent brand. These projects involve developing an autonomous visual language whilst maintaining coherence with the parent universe.