Overview
Alliants is a technology partner specialising in hotel customer experience, operating across more than 100,000 rooms for prestigious hotel brands globally. Founded 15 years ago, the agency focuses its expertise on transforming customer experiences in the hotel environment. Its approach is based on aggregating data scattered across existing systems (PMS, CRM, spa and restaurant reservations) to create unified customer profiles accessible to teams. https://www.alliants.com
Services and expertise
Alliants Experience Platform (AXP)
Technology platform centralising customer data from multiple hotel systems. It consolidates reservation information, customer history and preferences into unified profiles accessible to staff. The solution helps teams anticipate customer needs and improves satisfaction metrics and spend per visit.
Configuration and business adaptation
Unlike standardised solutions, AXP adapts to the specific operational structures of each property and brand. The technology configures itself according to the existing model rather than forcing internal restructuring. This flexibility enables natural evolution between the team, the brand and the tools.
Support and continuous optimisation
Alliants acts as a technology adviser to identify high-impact operational needs, define the implementation roadmap and continue iterating after initial deployment until measurable results are achieved.
Ancillary revenue growth
The deployed solutions contribute to a 94% increase in ancillary revenue and an 11% increase in customer satisfaction measured by Net Promoter Score.
Methodology
Alliants applies a customer context aggregation approach, bringing together fragmented data in technology silos to create profiles accessible to teams. The process includes identifying priority operational needs, tailored configuration and continuous iteration post-deployment.
