About us
Add Mustard combines the strategic and creative power of an advertising agency with the precision and rigour of a digital marketing agency. The approach integrates technology, marketing expertise and creativity, deliberately sidestepping artifice and arrogance. This fusion aims to generate measurable value for client businesses through integrated solutions. To find out more, visit https://addmustard.com.
Services and expertise
Advertising strategy and creativity
Add Mustard brings strategic and creative expertise from the advertising industry, grounded in a deep understanding of markets and audiences. This creative dimension centres on brand storytelling and the design of impactful campaigns.
Digital marketing and performance
The agency deploys digital marketing tools and methodologies to optimise performance, precision and measurability of actions. This expertise covers marketing effectiveness and return on investment management.
Technology and innovation
The integration of technology solutions supports marketing strategies, enabling seamless execution and optimised user experiences. This entrepreneurial dimension creates synergies between creativity and digital infrastructure.
Brand launch and repositioning
Add Mustard works on large-scale projects, from launching new brands to repositioning established entities, combining creative vision with results-driven marketing tactics.
Recognition
The agency has received several distinctions: DMA Gold Winner 2025, Shorty Awards 2x Gold Winner 2025, Marketing Week Shortlist 2025, The Drum Awards 2x Gold Winner 2024, Marketing Society Shortlist 2024, DMA Bronze Winner 2023, and UK Agency Awards Winner 2023.