About Us
Add People is a digital marketing agency specialising in supporting small and medium-sized businesses. With over 20 years of experience, the firm offers comprehensive digital marketing services, backed by a team of 250+ experts. The agency boasts a portfolio of over 2,000 five-star reviews and holds an "Excellent" rating on Trustpilot. Add People's positioning is built on an integrated approach combining strategy, data and execution to support the growth of ambitious businesses.
Services and expertise
SEO
Add People delivers bespoke, data-driven search engine optimisation strategies. The goal is to elevate businesses in search results and AI recommendations, converting traffic into customers. Approaches are tailored to each business context.
PPC
The agency manages pay-per-click advertising campaigns (Google Ads, Amazon Advertising, social paid) with precision and targeting. The focus is on strategic budget allocation to generate quality leads and optimise conversion.
Digital PR
Add People develops digital public relations campaigns designed to generate relevant media coverage, quality backlinks and domain authority. These efforts strengthen trust with search engines and customers.
Conversion Rate Optimisation (CRO)
The CRO service improves website performance through design and usability adjustments. The goal is to increase conversion rate, transforming a larger proportion of visitors into customers.
E-commerce
Add People supports online retail businesses across major marketplaces (Amazon, eBay, Google Shopping). Campaigns integrate all the necessary levers to help customers find and purchase products online.
Social Media
The agency designs social advertising campaigns focused on conversion rather than engagement alone. Strategies aim to strengthen brand presence and reach new audiences on relevant platforms.
For more information, visit https://www.addpeople.co.uk.
